-
Demand Media Properties Reach More Than 59 Million Unique Monthly
Visitors in the US
-
Q4 and 2015 Marketplaces Revenue Grows 29% and 47% Year-over-Year,
Respectively
-
Total Q4 and 2015 Revenue of $34.5 Million and $126.0 Million
SANTA MONICA, Calif.--(BUSINESS WIRE)--
Demand Media, Inc. (NYSE: DMD), a diversified Internet company comprised
of several media and marketplace properties, today reported financial
results for the fourth quarter and fiscal year ended December 31, 2015.
“As my first full year at Demand concludes, I am encouraged by the
progress we have made in stabilizing our Content & Media businesses and
growing our Marketplace businesses,” said Sean Moriarty, CEO of Demand
Media. “We head into 2016 focused on driving audience and revenue growth
by building great products across our properties that consumers love,
share and visit often.”
|
Financial Summary
|
(In millions, except per share amounts)
|
|
|
|
|
|
Three months ended
|
|
|
|
Year ended
|
|
|
|
|
December 31,
|
|
|
|
December 31,
|
|
|
|
|
2015
|
|
|
|
2014
|
|
|
|
2015
|
|
|
|
2014
|
Content & Media revenue
|
|
|
|
$
|
16.1
|
|
|
|
|
$
|
28.7
|
|
|
|
|
$
|
73.8
|
|
|
|
|
$
|
137.0
|
|
Marketplaces revenue
|
|
|
|
|
18.4
|
|
|
|
|
|
14.3
|
|
|
|
|
|
52.2
|
|
|
|
|
|
35.4
|
|
Total revenue
|
|
|
|
$
|
34.5
|
|
|
|
|
$
|
43.0
|
|
|
|
|
$
|
126.0
|
|
|
|
|
$
|
172.4
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Adjusted EBITDA(1)
|
|
|
|
$
|
(0.9
|
)
|
|
|
|
$
|
6.7
|
|
|
|
|
$
|
(6.8
|
)
|
|
|
|
$
|
37.5
|
|
Net loss
|
|
|
|
$
|
(8.5
|
)
|
|
|
|
$
|
(18.2
|
)
|
|
|
|
$
|
(43.5
|
)
|
|
|
|
$
|
(267.4
|
)
|
Adjusted net loss(1)
|
|
|
|
$
|
(3.1
|
)
|
|
|
|
$
|
(0.3
|
)
|
|
|
|
$
|
(16.5
|
)
|
|
|
|
$
|
1.5
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
EPS(2)
|
|
|
|
$
|
(0.42
|
)
|
|
|
|
$
|
(0.93
|
)
|
|
|
|
$
|
(2.18
|
)
|
|
|
|
$
|
(14.26
|
)
|
Adjusted EPS(1)(2)
|
|
|
|
$
|
(0.15
|
)
|
|
|
|
$
|
(0.02
|
)
|
|
|
|
$
|
(0.83
|
)
|
|
|
|
$
|
0.08
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Free cash flow(1)
|
|
|
|
$
|
0.7
|
|
|
|
|
$
|
11.5
|
|
|
|
|
$
|
(10.1
|
)
|
|
|
|
$
|
29.8
|
|
|
|
(1)
|
|
These non-GAAP financial measures are described below and reconciled
to their comparable GAAP measures in the accompanying tables.
|
(2)
|
|
Demand Media common stock share information and related per share
amounts included in this earnings release and the accompanying
tables have been adjusted retroactively for the 2014 periods to
reflect the one-for-five reverse stock split of Demand Media common
stock that was effected on August 1, 2014.
|
|
|
|
Q4 2015 Financial Summary:
Demand Media is comprised of two service offerings: Content & Media and
Marketplaces.
“We believe that the company is well positioned for growth across all of
our businesses,” said Rachel Glaser, Demand Media’s CFO. “From a cost
perspective, we are streamlining infrastructure and operations while
also making prudent investments in the right places. We have an
operating plan that we believe puts us on track for profitability.”
For the fourth quarter of 2015:
-
Total revenue declined 20% year-over-year due to a 44% decline in
Content & Media revenue partially offset by a 29% increase in
Marketplaces revenue.
-
Content & Media revenue declined 44% year-over-year driven primarily
by traffic declines to eHow and lower ad monetization yields.
-
Marketplaces revenue grew 29% year-over-year driven primarily by new
product introductions, increased conversion rates and traffic growth
on Society6, as well as increased average revenue per transaction
resulting from a shift towards higher priced items on Society6.
-
Adjusted EBITDA was $(0.9) million for the quarter, primarily
reflecting the decline in higher margin Content & Media advertising
revenue, partially offset by growth in Marketplaces and managed
reductions in operating expenses other than product costs.
-
Cash and cash equivalents was $38.6 million at period end with no debt
outstanding.
Business Highlights:
-
On a consolidated basis, Demand Media’s properties reached more than
59 million unique visitors in the US in January 2016, including more
than 41 million mobile visitors (source: January 2016 US comScore).
Demand Media’s consolidated unique visitors increased in January 2016
largely as a result of Cracked’s comScore traffic being attributed to
Demand Media rather than CollegeHumor following the end of Cracked’s
relationship with Electus/CollegeHumor.
Content & Media:
-
eHow focused on producing high-quality content during Q4, including
topically relevant and highly shareable videos, and saw increased
traffic from Pinterest and other social channels. eHow also
completed several improvements to its platform, such as the additions
of a responsive homepage and public facing contributor and user
profiles. In January 2016, eHow Home ranked as the #8 Home property in
the US and eHow reached nearly 24 million unique visitors in the US
across desktop and mobile platforms (source: January 2016 US comScore).
-
Livestrong.com launched a single page article layout with infinite
scroll for mobile during Q4 and a new home page in January, while
continuing to improve and renovate health and nutrition content on the
site. In January 2016, Livestrong/eHow Health ranked as the #4 Health
property in the US and Livestrong.com reached nearly 26 million unique
visitors in the US across desktop and mobile platforms (source:
January 2016 US comScore).
-
Cracked continued to see meaningful growth in video views and podcast
listens. Cracked Video had a record number of views in December and
the Cracked YouTube Channel now has over one million subscribers. The
Cracked Podcast was selected by iTunes as one of the best podcasts of
2015. In January 2016, Cracked ranked as the #6 Humor property in the
US with more than 8 million unique visitors across desktop and mobile
platforms (source: January 2016 US comScore).
-
studioD, which includes our content marketing and content channel
offerings, launched its largest influencer campaign to date, with 36
campaign bloggers and social influencers creating original content to
promote a client’s new product launch. studioD’s content marketing and
custom content business also continued to grow, with new deals from
Nestlé® and Office Depot.
Marketplaces:
-
Society6 released two new products in the fourth quarter – throw
blankets and travel mugs – and now has 28 products available for
customization on the site. In Q4, Society6 saw increases in traffic
and conversion, including record performance over Cyber Weekend.
-
Saatchi Art saw increased awareness generated by an expanding Art
Advisory service and its first print catalog, which promoted the
website’s artists. The Art Advisory service helps individual
collectors and trade professionals find the perfect art by providing
access to a professional curator who will select works tailored to the
customer's needs, space and style, free of charge.
Operating Metrics:
|
|
|
|
|
Three months ended
|
|
|
|
Year ended
|
|
|
|
|
December 31,
|
|
|
|
December 31,
|
|
|
|
|
|
|
|
|
|
|
|
|
%
|
|
|
|
|
|
|
|
|
|
|
|
%
|
|
|
|
|
2015
|
|
|
|
2014
|
|
|
|
Change
|
|
|
|
2015
|
|
|
|
2014
|
|
|
|
Change
|
Content & Media Metrics:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Visits(1) (in thousands)
|
|
|
|
|
753,111
|
|
|
|
|
950,985
|
|
|
|
(21
|
)%
|
|
|
|
|
3,374,385
|
|
|
|
|
4,004,287
|
|
|
|
(16
|
)%
|
Revenue per Visit (RPV)(2)
|
|
|
|
$
|
21.44
|
|
|
|
$
|
30.16
|
|
|
|
(29
|
)%
|
|
|
|
$
|
21.87
|
|
|
|
$
|
34.22
|
|
|
|
(36
|
)%
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Marketplaces Metrics:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Number of Transactions(3)
|
|
|
|
|
355,294
|
|
|
|
|
307,095
|
|
|
|
16
|
%
|
|
|
|
|
925,111
|
|
|
|
|
715,343
|
|
|
|
29
|
%
|
Average Revenue per Transaction(4)
|
|
|
|
$
|
51.61
|
|
|
|
$
|
46.55
|
|
|
|
11
|
%
|
|
|
|
$
|
56.38
|
|
|
|
$
|
49.47
|
|
|
|
14
|
%
|
|
(1)
|
|
Visits are defined as the total number of times users access the
company’s content across (a) one of its owned and operated online
properties and/or (b) one of its customers’ online properties, to
the extent that the visited customer web pages are hosted by the
company’s content services. In each case, breaks of access of at
least 30 minutes constitute a unique visit.
|
(2)
|
|
RPV is defined as Content & Media revenue per one thousand visits.
|
(3)
|
|
Number of transactions is defined as the total number of
successfully completed Marketplaces transactions during the
applicable period.
|
(4)
|
|
Average revenue per transaction is calculated by dividing
Marketplaces revenue for a period by the number of transactions in
that period.
|
|
|
|
Conference Call and Webcast Information
Demand Media will host a corresponding conference call and live webcast
today at 4:30 p.m. Eastern time (1:30 p.m. Pacific time). To access the
conference call, dial 888-312-3048 (US/CAN) or 719-325-2429
(International) and reference conference ID 8204531. To participate on
the live call, analysts should dial-in at least 10 minutes prior to the
commencement of the call. A live webcast also will be available on the
Investor Relations section of Demand Media’s corporate website at http://ir.demandmedia.com
and via replay beginning approximately two hours after the completion of
the call.
Use of Non-GAAP Financial Measures
To supplement its consolidated financial statements, which are prepared
and presented in accordance with generally accepted accounting
principles in the United States of America (“GAAP”), Demand Media uses
certain non-GAAP financial measures, as described below. These non-GAAP
financial measures are presented to enhance the user’s overall
understanding of Demand Media’s financial performance and should not be
considered a substitute for, or superior to, the financial information
prepared and presented in accordance with GAAP. The non-GAAP financial
measures presented in this release are the primary measures used by the
company’s management and board of directors to understand and evaluate
the company’s financial performance and operating trends, including
period-to-period comparisons, because they exclude certain expenses that
management believes are not indicative of the company’s core operating
results. Management also uses these measures to prepare and update the
company’s short and long term financial and operational plans, including
evaluating investment decisions, and in its discussions with investors,
commercial bankers, securities analysts and other users of the company’s
financial statements.
The use of non-GAAP financial measures has certain limitations because
they do not reflect all items of income and expense, or cash flows, that
affect the company’s operations. An additional limitation of non-GAAP
financial measures is that they do not have standardized meanings, and
therefore other companies, including peer companies, may use the same or
similarly named measures but exclude different items or use different
computations. Management compensates for these limitations by
reconciling these non-GAAP financial measures to their most comparable
GAAP financial measures in the tables captioned “Reconciliations of
Non-GAAP Financial Measures” included at the end of this release.
Investors and others are encouraged to review the company’s financial
information in its entirety and not rely on a single financial measure.
The company defines Adjusted earnings before interest, taxes,
depreciation and amortization (Adjusted EBITDA) as net income (loss)
excluding income (loss) from discontinued operations, net of taxes, net
interest expense, income tax expense (benefit), and certain other
non-cash or non-recurring items impacting net income (loss) from time to
time, principally comprised of depreciation and amortization,
stock-based compensation and, in fiscal 2014, goodwill impairment.
Management believes that the exclusion of certain expenses in
calculating Adjusted EBITDA provides a useful measure for
period-to-period comparisons of the company’s underlying core revenue
and operating costs that is focused more closely on the current costs
necessary to operate our businesses and reflects the company’s ongoing
business in a manner that allows for meaningful analysis of trends.
Management also believes that excluding certain non-cash charges can be
useful because the amount of such expenses is the result of long-term
investment decisions in previous periods rather than day-to-day
operating decisions.
The company defines Adjusted Net Income (Loss) as net income
(loss) excluding income (loss) from discontinued operations, net of
taxes, and the effect of certain non-cash items and other items not
directly related to the operation of the company’s ongoing business,
principally comprised of stock-based compensation, amortization of
intangible assets, acquisition and realignment costs and gains or losses
on asset dispositions. Adjusted Net Income (Loss) is calculated using
the application of a normalized effective tax rate. The company defines Adjusted
Earnings Per Share (Adjusted EPS) as Adjusted Net Income (Loss)
divided by the weighted average number of shares outstanding. Management
believes that Adjusted Net Income (Loss) and Adjusted EPS provide
investors with additional useful information to measure the company’s
financial performance, particularly from period to period, because they
exclude certain non-cash and other expenses that are not directly
related to the operation of the company’s ongoing business.
The company defines Free Cash Flow as net cash provided by (used
in) operating activities net of cash outflows from acquisition and
realignment activities, capital expenditures to acquire property and
equipment and purchases of intangible assets. Management believes that
Free Cash Flow provides investors with useful information to measure
operating liquidity because it reflects the company’s underlying cash
flows from recurring operating activities after investing in capital
assets and intangible assets. Free Cash Flow is used by management, and
may also be useful for investors, to assess the company’s ability to
generate cash flow for a variety of strategic opportunities, including
reinvesting in the business, pursuing new business opportunities and
potential acquisitions, paying dividends and repurchasing shares.
About Demand Media
Demand Media, Inc. (NYSE: DMD) is a diversified Internet company that
builds platforms across its media (eHow, LIVESTRONG.com and Cracked) and
marketplace (Society6 and Saatchi Art) properties to enable communities
of creators to reach passionate audiences in large and growing lifestyle
categories. In addition, Demand Media’s content marketing solutions
(studioD) and diverse advertising offerings help advertisers find
innovative ways to engage with their customers. For more information
about Demand Media, visit www.demandmedia.com.
Cautionary Information Regarding Forward-Looking Statements
This press release contains forward-looking statements within the
meaning of the safe harbor provisions of the Private Securities
Litigation Reform Act of 1995, as amended. These forward-looking
statements involve risks and uncertainties regarding the company’s
future financial performance, and are based on current expectations,
estimates and projections about the company’s industry, financial
condition, operating performance and results of operations, including
certain assumptions related thereto. Statements containing words such as
guidance, may, believe, anticipate, expect, intend, plan, project,
projections, business outlook, and estimate or similar expressions
constitute forward-looking statements. Actual results may differ
materially from the results predicted, and reported results should not
be considered an indication of future performance. Potential risks and
uncertainties that could affect the company’s operating and financial
results are described in Demand Media’s annual report on Form 10-K for
the fiscal year ending December 31, 2015 filed with the Securities and
Exchange Commission (http://www.sec.gov)
on March 1, 2016, as such risks and uncertainties are updated in Demand
Media’s annual and quarterly reports on Form 10-K and Form 10-Q filed
with the Securities and Exchange Commission, including, without
limitation, information under the captions Risk Factors and Management's
Discussion and Analysis of Financial Condition and Results of
Operations. These risks and uncertainties include, among others: changes
in the methodologies of internet search engines, including ongoing
algorithmic changes made by Google, Bing and Yahoo!, as well as possible
future changes, and the impact such changes may have on visits and
driving search traffic to the company’s online properties; the effects
of shifting consumption of media content and online shopping from
desktop to mobile; the potential impact on advertising revenue of lower
ad unit rates, a reduction in online advertising spending, a loss of
advertisers, lower advertising yields and/or increased availability of
ad blocking software, particularly on mobile devices; the company’s
dependence on material agreements with a specific business partner for a
significant portion of its revenue; the impact on revenue and expenses
of changes made to the company’s Content & Media properties that are
intended to improve user experience and engagement; the company’s
ability to attract new customers to its marketplaces and successfully
grow its marketplaces business; the company’s ability to successfully
expand its current lines of business and grow new lines of business;
changes in amortization or depreciation expense due to a variety
of factors; potential write downs, reserves against or impairment of
assets including receivables, goodwill, intangibles (including media
content) or other assets; and the company’s ability to retain key
personnel. From time to time, the company may consider acquisitions or
divestitures that, if consummated, could be material. Any
forward-looking statements regarding financial metrics are based upon
the assumption that no such acquisition or divestiture is consummated
during the relevant periods. If an acquisition or divestiture were
consummated, actual results could differ materially from any
forward-looking statements. The company does not intend to revise or
update the information set forth in this press release, except as
required by law, and may not provide this type of information in the
future.
|
Demand Media, Inc. and Subsidiaries
|
Unaudited Condensed Consolidated Statements of Operations
|
(In thousands, except per share amounts)
|
|
|
|
|
|
Three months ended
|
|
|
|
Year ended
|
|
|
|
|
December 31,
|
|
|
|
December 31,
|
|
|
|
|
2015
|
|
|
|
2014
|
|
|
|
2015
|
|
|
|
2014
|
Revenue:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Service revenue
|
|
|
|
$
|
17,207
|
|
|
|
|
$
|
29,338
|
|
|
|
|
$
|
77,254
|
|
|
|
|
$
|
137,711
|
|
Product revenue
|
|
|
|
|
17,279
|
|
|
|
|
|
13,643
|
|
|
|
|
|
48,715
|
|
|
|
|
|
34,718
|
|
Total revenue
|
|
|
|
|
34,486
|
|
|
|
|
|
42,981
|
|
|
|
|
|
125,969
|
|
|
|
|
|
172,429
|
|
Operating expenses:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Service costs (exclusive of amortization of intangible assets shown
separately below)(1)(2)
|
|
|
|
|
8,186
|
|
|
|
|
|
10,127
|
|
|
|
|
|
37,289
|
|
|
|
|
|
43,325
|
|
Product costs
|
|
|
|
|
12,529
|
|
|
|
|
|
10,551
|
|
|
|
|
|
33,769
|
|
|
|
|
|
26,058
|
|
Sales and marketing(1)(2)
|
|
|
|
|
5,522
|
|
|
|
|
|
4,624
|
|
|
|
|
|
20,319
|
|
|
|
|
|
20,046
|
|
Product development(1)(2)
|
|
|
|
|
5,390
|
|
|
|
|
|
8,166
|
|
|
|
|
|
24,313
|
|
|
|
|
|
29,387
|
|
General and administrative(1)(2)
|
|
|
|
|
8,144
|
|
|
|
|
|
13,311
|
|
|
|
|
|
38,344
|
|
|
|
|
|
50,179
|
|
Goodwill impairment charge
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
232,270
|
|
Amortization of intangible assets
|
|
|
|
|
3,329
|
|
|
|
|
|
13,113
|
|
|
|
|
|
18,706
|
|
|
|
|
|
38,316
|
|
Total operating expenses
|
|
|
|
|
43,100
|
|
|
|
|
|
59,892
|
|
|
|
|
|
172,740
|
|
|
|
|
|
439,581
|
|
Loss from operations
|
|
|
|
|
(8,614
|
)
|
|
|
|
|
(16,911
|
)
|
|
|
|
|
(46,771
|
)
|
|
|
|
|
(267,152
|
)
|
Interest income
|
|
|
|
|
2
|
|
|
|
|
|
179
|
|
|
|
|
|
361
|
|
|
|
|
|
328
|
|
Interest expense
|
|
|
|
|
—
|
|
|
|
|
|
(2,212
|
)
|
|
|
|
|
(143
|
)
|
|
|
|
|
(4,692
|
)
|
Other income (expense), net
|
|
|
|
|
83
|
|
|
|
|
|
(82
|
)
|
|
|
|
|
3,107
|
|
|
|
|
|
654
|
|
Loss from continuing operations before income taxes
|
|
|
|
|
(8,529
|
)
|
|
|
|
|
(19,026
|
)
|
|
|
|
|
(43,446
|
)
|
|
|
|
|
(270,862
|
)
|
Income tax (expense) benefit
|
|
|
|
|
(10
|
)
|
|
|
|
|
796
|
|
|
|
|
|
(55
|
)
|
|
|
|
|
14,713
|
|
Net loss from continuing operations
|
|
|
|
|
(8,539
|
)
|
|
|
|
|
(18,230
|
)
|
|
|
|
|
(43,501
|
)
|
|
|
|
|
(256,149
|
)
|
Net loss from discontinued operations(1)(2)
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
(11,208
|
)
|
Net loss
|
|
|
|
$
|
(8,539
|
)
|
|
|
|
$
|
(18,230
|
)
|
|
|
|
$
|
(43,501
|
)
|
|
|
|
$
|
(267,357
|
)
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Earnings (Loss) per share - basic and diluted
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Net loss from continuing operations
|
|
|
|
$
|
(0.42
|
)
|
|
|
|
$
|
(0.93
|
)
|
|
|
|
$
|
(2.18
|
)
|
|
|
|
$
|
(13.66
|
)
|
Net loss from discontinued operations
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
(0.60
|
)
|
Net loss per share
|
|
|
|
$
|
(0.42
|
)
|
|
|
|
$
|
(0.93
|
)
|
|
|
|
$
|
(2.18
|
)
|
|
|
|
$
|
(14.26
|
)
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Weighted average number of shares - basic and diluted(3)
|
|
|
|
|
20,114
|
|
|
|
|
|
19,622
|
|
|
|
|
|
19,938
|
|
|
|
|
|
18,745
|
|
__________________
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
(1) Depreciation expense included in the above line items:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Service costs
|
|
|
|
$
|
1,301
|
|
|
|
|
$
|
1,675
|
|
|
|
|
$
|
5,965
|
|
|
|
|
$
|
6,798
|
|
Sales and marketing
|
|
|
|
|
14
|
|
|
|
|
|
41
|
|
|
|
|
|
67
|
|
|
|
|
|
156
|
|
Product development
|
|
|
|
|
47
|
|
|
|
|
|
114
|
|
|
|
|
|
200
|
|
|
|
|
|
496
|
|
General and administrative
|
|
|
|
|
828
|
|
|
|
|
|
1,174
|
|
|
|
|
|
4,946
|
|
|
|
|
|
4,802
|
|
Discontinued operations
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
4,662
|
|
Total depreciation
|
|
|
|
$
|
2,190
|
|
|
|
|
$
|
3,004
|
|
|
|
|
$
|
11,178
|
|
|
|
|
$
|
16,914
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
(2) Stock-based compensation included in the above line
items:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Service costs
|
|
|
|
$
|
278
|
|
|
|
|
$
|
275
|
|
|
|
|
$
|
1,084
|
|
|
|
|
$
|
1,422
|
|
Sales and marketing
|
|
|
|
|
156
|
|
|
|
|
|
172
|
|
|
|
|
|
588
|
|
|
|
|
|
683
|
|
Product development
|
|
|
|
|
558
|
|
|
|
|
|
2,378
|
|
|
|
|
|
1,836
|
|
|
|
|
|
4,745
|
|
General and administrative
|
|
|
|
|
887
|
|
|
|
|
|
3,626
|
|
|
|
|
|
4,054
|
|
|
|
|
|
12,016
|
|
Discontinued operations
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
2,949
|
|
Total stock-based compensation
|
|
|
|
$
|
1,879
|
|
|
|
|
$
|
6,451
|
|
|
|
|
$
|
7,562
|
|
|
|
|
$
|
21,815
|
|
|
(3)
|
|
Demand Media common stock share information and related per share
amounts included in this earnings release and the accompanying
tables have been adjusted retroactively for the 2014 periods to
reflect the one-for-five reverse stock split of Demand Media common
stock that was effected on August 1, 2014.
|
|
|
|
|
Demand Media, Inc. and Subsidiaries
|
Unaudited Condensed Consolidated Balance Sheets
|
(In thousands)
|
|
|
|
|
|
December 31,
|
|
|
|
December 31,
|
|
|
|
|
2015
|
|
|
|
2014
|
Assets
|
|
|
|
|
|
|
|
|
Current assets
|
|
|
|
|
|
|
|
|
Cash and cash equivalents
|
|
|
|
$
|
38,570
|
|
|
|
|
$
|
47,820
|
|
Accounts receivable, net
|
|
|
|
|
10,469
|
|
|
|
|
|
14,504
|
|
Prepaid expenses and other current assets
|
|
|
|
|
4,989
|
|
|
|
|
|
7,447
|
|
Total current assets
|
|
|
|
|
54,028
|
|
|
|
|
|
69,771
|
|
Property and equipment, net
|
|
|
|
|
14,568
|
|
|
|
|
|
22,836
|
|
Intangible assets, net
|
|
|
|
|
21,332
|
|
|
|
|
|
40,535
|
|
Goodwill
|
|
|
|
|
10,358
|
|
|
|
|
|
10,358
|
|
Other assets
|
|
|
|
|
1,173
|
|
|
|
|
|
6,055
|
|
Total assets
|
|
|
|
$
|
101,459
|
|
|
|
|
$
|
149,555
|
|
Liabilities and Stockholders' Equity
|
|
|
|
|
|
|
|
|
Current liabilities
|
|
|
|
|
|
|
|
|
Accounts payable
|
|
|
|
$
|
1,973
|
|
|
|
|
$
|
4,762
|
|
Accrued expenses and other current liabilities
|
|
|
|
|
15,169
|
|
|
|
|
|
24,225
|
|
Deferred revenue
|
|
|
|
|
2,933
|
|
|
|
|
|
3,569
|
|
Total current liabilities
|
|
|
|
|
20,075
|
|
|
|
|
|
32,556
|
|
Deferred tax liability
|
|
|
|
|
551
|
|
|
|
|
|
334
|
|
Other liabilities
|
|
|
|
|
1,713
|
|
|
|
|
|
1,823
|
|
Commitments and contingencies
|
|
|
|
|
|
|
|
|
Stockholders’ equity
|
|
|
|
|
|
|
|
|
Common stock
|
|
|
|
|
2
|
|
|
|
|
|
2
|
|
Additional paid-in capital
|
|
|
|
|
505,603
|
|
|
|
|
|
497,809
|
|
Accumulated other comprehensive loss
|
|
|
|
|
(91
|
)
|
|
|
|
|
(76
|
)
|
Treasury stock
|
|
|
|
|
(30,767
|
)
|
|
|
|
|
(30,767
|
)
|
Accumulated deficit
|
|
|
|
|
(395,627
|
)
|
|
|
|
|
(352,126
|
)
|
Total stockholders’ equity
|
|
|
|
|
79,120
|
|
|
|
|
|
114,842
|
|
Total liabilities and stockholders’ equity
|
|
|
|
$
|
101,459
|
|
|
|
|
$
|
149,555
|
|
|
|
Demand Media, Inc. and Subsidiaries
|
Unaudited Condensed Consolidated Statements of Cash Flows
|
(In thousands)
|
|
|
|
|
|
Three months ended
|
|
|
|
Year ended
|
|
|
|
|
December 31,
|
|
|
|
December 31,
|
|
|
|
|
2015
|
|
|
|
2014
|
|
|
|
2015
|
|
|
|
2014
|
Cash flows from operating activities
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Net loss
|
|
|
|
$
|
(8,539
|
)
|
|
|
|
$
|
(18,230
|
)
|
|
|
|
$
|
(43,501
|
)
|
|
|
|
$
|
(267,357
|
)
|
Adjustments to reconcile net loss to net cash provided by (used in)
operating activities:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Depreciation and amortization
|
|
|
|
|
5,520
|
|
|
|
|
|
16,117
|
|
|
|
|
|
29,884
|
|
|
|
|
|
59,473
|
|
Deferred income taxes
|
|
|
|
|
—
|
|
|
|
|
|
(784
|
)
|
|
|
|
|
—
|
|
|
|
|
|
(14,409
|
)
|
Stock-based compensation
|
|
|
|
|
1,879
|
|
|
|
|
|
6,451
|
|
|
|
|
|
7,562
|
|
|
|
|
|
21,815
|
|
Goodwill impairment charge
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
232,270
|
|
Loss (Gain) on disposals
|
|
|
|
|
(51
|
)
|
|
|
|
|
—
|
|
|
|
|
|
(3,156
|
)
|
|
|
|
|
(795
|
)
|
Loss (Gain) on other assets, net
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
(5,745
|
)
|
Extinguishment of debt
|
|
|
|
|
—
|
|
|
|
|
|
1,656
|
|
|
|
|
|
—
|
|
|
|
|
|
1,656
|
|
Other
|
|
|
|
|
(29
|
)
|
|
|
|
|
(12
|
)
|
|
|
|
|
(105
|
)
|
|
|
|
|
(1,650
|
)
|
Change in operating assets and liabilities, net of effect of
acquisition
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
Accounts receivable, net
|
|
|
|
|
(872
|
)
|
|
|
|
|
3,442
|
|
|
|
|
|
3,840
|
|
|
|
|
|
10,844
|
|
Prepaid expenses and other current assets
|
|
|
|
|
367
|
|
|
|
|
|
1,505
|
|
|
|
|
|
917
|
|
|
|
|
|
(145
|
)
|
Deferred registration costs
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
(8,876
|
)
|
Deposits with registries
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
(259
|
)
|
Other long-term assets
|
|
|
|
|
9
|
|
|
|
|
|
(28
|
)
|
|
|
|
|
(131
|
)
|
|
|
|
|
(585
|
)
|
Accounts payable
|
|
|
|
|
778
|
|
|
|
|
|
2,961
|
|
|
|
|
|
(2,794
|
)
|
|
|
|
|
(2,192
|
)
|
Accrued expenses and other liabilities
|
|
|
|
|
2,190
|
|
|
|
|
|
(869
|
)
|
|
|
|
|
(1,177
|
)
|
|
|
|
|
(1,341
|
)
|
Deferred revenue
|
|
|
|
|
59
|
|
|
|
|
|
(339
|
)
|
|
|
|
|
223
|
|
|
|
|
|
11,957
|
|
Net cash provided by (used in) operating activities
|
|
|
|
|
1,311
|
|
|
|
|
|
11,870
|
|
|
|
|
|
(8,438
|
)
|
|
|
|
|
34,661
|
|
Cash flows from investing activities
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Purchases of property and equipment
|
|
|
|
|
(1,142
|
)
|
|
|
|
|
(1,321
|
)
|
|
|
|
|
(4,732
|
)
|
|
|
|
|
(8,918
|
)
|
Purchases of intangible assets
|
|
|
|
|
(23
|
)
|
|
|
|
|
(282
|
)
|
|
|
|
|
(87
|
)
|
|
|
|
|
(5,688
|
)
|
Payments for gTLD applications
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
(15,829
|
)
|
Proceeds from gTLD withdrawals, net
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
6,105
|
|
Cash received from disposal of businesses and properties, net of
cash disposed
|
|
|
|
|
305
|
|
|
|
|
|
—
|
|
|
|
|
|
5,071
|
|
|
|
|
|
13,696
|
|
Cash received from early repayment of promissory note
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
5,100
|
|
|
|
|
|
—
|
|
Cash received from disposition holdback
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
998
|
|
|
|
|
|
—
|
|
Cash paid for acquisitions, net of cash acquired
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
(58
|
)
|
|
|
|
|
(2,240
|
)
|
Restricted deposits
|
|
|
|
|
—
|
|
|
|
|
|
(1,364
|
)
|
|
|
|
|
671
|
|
|
|
|
|
(3,064
|
)
|
Other
|
|
|
|
|
50
|
|
|
|
|
|
21
|
|
|
|
|
|
126
|
|
|
|
|
|
1,017
|
|
Net cash (used in) provided by investing activities
|
|
|
|
|
(810
|
)
|
|
|
|
|
(2,946
|
)
|
|
|
|
|
7,089
|
|
|
|
|
|
(14,921
|
)
|
Cash flows from financing activities
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Long-term debt repayments, net
|
|
|
|
|
—
|
|
|
|
|
|
(73,750
|
)
|
|
|
|
|
—
|
|
|
|
|
|
(96,250
|
)
|
Proceeds from exercises of stock options and contributions to ESPP
|
|
|
|
|
249
|
|
|
|
|
|
135
|
|
|
|
|
|
464
|
|
|
|
|
|
478
|
|
Net taxes paid on restricted stock units and options exercised
|
|
|
|
|
(105
|
)
|
|
|
|
|
(666
|
)
|
|
|
|
|
(668
|
)
|
|
|
|
|
(2,902
|
)
|
Cash paid for acquisition holdback
|
|
|
|
|
—
|
|
|
|
|
|
(3
|
)
|
|
|
|
|
(7,561
|
)
|
|
|
|
|
(1,945
|
)
|
Cash distribution related to spin-off
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
(24,145
|
)
|
Other
|
|
|
|
|
—
|
|
|
|
|
|
(125
|
)
|
|
|
|
|
(121
|
)
|
|
|
|
|
(654
|
)
|
Net cash provided by (used in) financing activities
|
|
|
|
|
144
|
|
|
|
|
|
(74,409
|
)
|
|
|
|
|
(7,886
|
)
|
|
|
|
|
(125,418
|
)
|
Effect of foreign currency on cash and cash equivalents
|
|
|
|
|
(17
|
)
|
|
|
|
|
74
|
|
|
|
|
|
(15
|
)
|
|
|
|
|
(13
|
)
|
Change in cash and cash equivalents
|
|
|
|
|
628
|
|
|
|
|
|
(65,411
|
)
|
|
|
|
|
(9,250
|
)
|
|
|
|
|
(105,691
|
)
|
Cash and cash equivalents, beginning of period
|
|
|
|
|
37,942
|
|
|
|
|
|
113,231
|
|
|
|
|
|
47,820
|
|
|
|
|
|
153,511
|
|
Cash and cash equivalents, end of period
|
|
|
|
$
|
38,570
|
|
|
|
|
$
|
47,820
|
|
|
|
|
$
|
38,570
|
|
|
|
|
$
|
47,820
|
|
|
|
Demand Media, Inc. and Subsidiaries
|
Reconciliations of Non-GAAP Financial Measures
|
(In thousands, except per share amounts)
|
|
|
|
|
|
Three months ended
|
|
|
|
Year ended
|
|
|
|
|
December 31,
|
|
|
|
December 31,
|
|
|
|
|
2015
|
|
|
|
2014
|
|
|
|
2015
|
|
|
|
2014
|
Adjusted EBITDA:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Net loss
|
|
|
|
$
|
(8,539
|
)
|
|
|
|
$
|
(18,230
|
)
|
|
|
|
$
|
(43,501
|
)
|
|
|
|
$
|
(267,357
|
)
|
Less: Loss from discontinued operations, net of taxes
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
11,208
|
|
Net loss from continuing operations
|
|
|
|
|
(8,539
|
)
|
|
|
|
|
(18,230
|
)
|
|
|
|
|
(43,501
|
)
|
|
|
|
|
(256,149
|
)
|
Add (deduct):
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Income tax expense (benefit)
|
|
|
|
|
10
|
|
|
|
|
|
(796
|
)
|
|
|
|
|
55
|
|
|
|
|
|
(14,713
|
)
|
Interest and other (income) expense, net
|
|
|
|
|
(85
|
)
|
|
|
|
|
2,115
|
|
|
|
|
|
(3,325
|
)
|
|
|
|
|
3,710
|
|
Depreciation and amortization(1)
|
|
|
|
|
5,520
|
|
|
|
|
|
16,117
|
|
|
|
|
|
29,884
|
|
|
|
|
|
50,567
|
|
Stock-based compensation(2)
|
|
|
|
|
1,879
|
|
|
|
|
|
6,451
|
|
|
|
|
|
7,562
|
|
|
|
|
|
18,866
|
|
Goodwill impairment charge
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
232,270
|
|
Acquisition and realignment costs(3)
|
|
|
|
|
326
|
|
|
|
|
|
1,014
|
|
|
|
|
|
2,488
|
|
|
|
|
|
2,905
|
|
Adjusted EBITDA
|
|
|
|
$
|
(889
|
)
|
|
|
|
$
|
6,671
|
|
|
|
|
$
|
(6,837
|
)
|
|
|
|
$
|
37,456
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Free Cash Flow:
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Net cash provided by (used in) operating activities(4)
|
|
|
|
$
|
1,311
|
|
|
|
|
$
|
11,870
|
|
|
|
|
$
|
(8,438
|
)
|
|
|
|
$
|
34,661
|
|
Purchases of property and equipment
|
|
|
|
|
(1,142
|
)
|
|
|
|
|
(1,321
|
)
|
|
|
|
|
(4,732
|
)
|
|
|
|
|
(8,918
|
)
|
Purchases of intangible assets
|
|
|
|
|
(23
|
)
|
|
|
|
|
(282
|
)
|
|
|
|
|
(87
|
)
|
|
|
|
|
(5,688
|
)
|
Acquisition and realignment cash flows(3)
|
|
|
|
|
520
|
|
|
|
|
|
1,220
|
|
|
|
|
|
3,138
|
|
|
|
|
|
9,721
|
|
Free Cash Flow
|
|
|
|
$
|
666
|
|
|
|
|
$
|
11,487
|
|
|
|
|
$
|
(10,119
|
)
|
|
|
|
$
|
29,776
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Adjusted Net Income (Loss):
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Net loss
|
|
|
|
$
|
(8,539
|
)
|
|
|
|
$
|
(18,230
|
)
|
|
|
|
$
|
(43,501
|
)
|
|
|
|
$
|
(267,357
|
)
|
Less: Loss from discontinued operations, net of taxes
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
11,208
|
|
Net loss from continuing operations
|
|
|
|
|
(8,539
|
)
|
|
|
|
|
(18,230
|
)
|
|
|
|
|
(43,501
|
)
|
|
|
|
|
(256,149
|
)
|
(a) Stock-based compensation(2)
|
|
|
|
|
1,879
|
|
|
|
|
|
6,451
|
|
|
|
|
|
7,562
|
|
|
|
|
|
18,866
|
|
(b) Amortization of acquisition related intangibles
|
|
|
|
|
1,377
|
|
|
|
|
|
2,149
|
|
|
|
|
|
6,294
|
|
|
|
|
|
11,064
|
|
(c) Accelerated depreciation related to restructuring
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
147
|
|
(d) Content intangible assets removed from service(5)
|
|
|
|
|
—
|
|
|
|
|
|
7,201
|
|
|
|
|
|
3,092
|
|
|
|
|
|
7,201
|
|
(e) Acquisition and realignment costs(3)
|
|
|
|
|
326
|
|
|
|
|
|
1,014
|
|
|
|
|
|
2,488
|
|
|
|
|
|
2,905
|
|
(f) Depreciation related to internally developed software(6)
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
624
|
|
|
|
|
|
—
|
|
(g) Gain on disposals(7)
|
|
|
|
|
(46
|
)
|
|
|
|
|
—
|
|
|
|
|
|
(3,156
|
)
|
|
|
|
|
(795
|
)
|
(h) Goodwill impairment
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
—
|
|
|
|
|
|
232,270
|
|
(i) Write-off of debt issuance costs
|
|
|
|
|
—
|
|
|
|
|
|
1,701
|
|
|
|
|
|
—
|
|
|
|
|
|
1,701
|
|
Income tax effect of items (a) - (i) & application of 38% statutory
income tax rate to pretax income
|
|
|
|
|
1,907
|
|
|
|
|
|
(602
|
)
|
|
|
|
|
10,141
|
|
|
|
|
|
(15,662
|
)
|
Adjusted Net Income (Loss)
|
|
|
|
$
|
(3,096
|
)
|
|
|
|
$
|
(316
|
)
|
|
|
|
$
|
(16,456
|
)
|
|
|
|
$
|
1,548
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Adjusted EPS
|
|
|
|
$
|
(0.15
|
)
|
|
|
|
$
|
(0.02
|
)
|
|
|
|
$
|
(0.83
|
)
|
|
|
|
$
|
0.08
|
|
Shares used to calculate adjusted EPS(8)
|
|
|
|
|
20,114
|
|
|
|
|
|
19,622
|
|
|
|
|
|
19,938
|
|
|
|
|
|
18,956
|
|
|
(1)
|
|
Represents depreciation expense of the company’s long-lived tangible
assets and amortization expense of its finite-lived intangible
assets, including amortization expense related to its investment in
media content assets as included in the company’s GAAP results of
operations.
|
(2)
|
|
Represents the fair value of stock-based awards granted to
employees, as included in the company’s GAAP results of operations.
|
(3)
|
|
Represents such items, when applicable, as (a) legal, accounting and
other professional fees directly attributable to acquisition or
corporate realignment activities, (b) employee severance and other
payments attributable to acquisition or corporate realignment
activities, and (c) expenditures related to the separation of Demand
Media into two distinct publicly traded companies.
|
(4)
|
|
Net cash provided by (used in) operating activities for periods
presented in 2014 includes cash flow related to discontinued
operations as presented in the company’s periodic filings with the
SEC.
|
(5)
|
|
Represents accelerated amortization expense resulting from the
company’s decision to remove certain content assets from service.
|
(6)
|
|
Represents depreciation from the company’s evaluation of internally
developed software as part of realignment activities and one-time
write offs.
|
(7)
|
|
Represents the gain on sale from the disposition of certain online
properties.
|
(8)
|
|
Demand Media common stock share information and related per share
amounts included in this earnings release and the accompanying
tables have been adjusted retroactively for the 2014 periods to
reflect the one-for-five reverse stock split of Demand Media common
stock that was effected on August 1, 2014. Shares used to calculate
adjusted EPS are basic for the three months ended December 31, 2015
and 2014 and year ended December 31, 2015, and diluted for the year
ended December 31, 2014.
|
|
|
|

View source version on businesswire.com: http://www.businesswire.com/news/home/20160301006936/en/
Source: Demand Media, Inc.