Demand Media’s Cracked and Saatchi Art Each Win a 2015 Webby Award


SANTA MONICA, Calif.--(BUSINESS WIRE)-- Demand Media, Inc. (NYSE: DMD) today announced that both Cracked and Saatchi Art won 2015 Webby Awards, in their respective categories. Cracked secured a People’s Voice Award for the humor website category, while Saatchi Art was a Webby Winner for best Lifestyle Mobile Site & App.

“Having the online public select Cracked for the Webby’s People’s Voice Award is a testimony to its huge following and the enthusiasm that audiences have for Cracked,” said Sean Moriarty, CEO of Demand Media. “Saatchi Art’s award from the jury validates the transformative impact the app – in particular its ‘View in a Room’ feature – has had on the experience of buying and selling art online.”

Cracked received the People’s Voice Award in the humor category, which recognizes sites “dedicated to comedy or the art of laughter.” The award marks Cracked’s fourth consecutive Webby win; last year it was both a People’s Voice and Webby Winner in the Best Writing category for its After Hours series.

Saatchi Art won a Webby Award in the Lifestyle Mobile Sites & Apps (Handheld Devices) category, awarded to “Mobile sites or Apps … that feature commentary, commerce and advice on lifestyle and living topics … by providing information and resources that allow people to live on their own terms.” This is the first Webby Award nomination and win for Saatchi Art.

Saatchi Art’s iPhone and iPad-optimized mobile app can be downloaded by visiting:

About Demand Media

Demand Media, Inc. (NYSE: DMD) is a diversified Internet company that builds platforms across our media (eHow, and Cracked) and marketplace (Society6 and Saatchi Art) properties to enable communities of creators to reach passionate audiences in large and growing lifestyle categories. In addition, Demand Media’s Content Solutions and Demand360 programmatic offerings help advertisers find innovative ways to engage with their customers. For more information about Demand Media, visit

About Saatchi Art

Saatchi Art features the world’s largest selection of original art available online and helps people all over the world find art and artists they love. The site offers more than 500,000 original paintings, drawings, sculptures and photographs by over 50,000 emerging artists from over 100 countries. Saatchi Art is redefining the experience of buying and selling art by providing art lovers with free art advisory services and an expertly curated selection of art, while giving artists a convenient and welcoming environment in which to exhibit and sell their work to a global audience. To discover the world of Saatchi Art, please visit Saatchi Online, Inc., which operates Saatchi Art, is a wholly owned subsidiary of Demand Media, Inc. (NYSE:DMD).

About Cracked

Launched in 2006 by Editor-in-Chief Jack O’Brien, Cracked is one of the most visited humor websites on the Internet, and one of the fastest growing brands in online humor. The site features original articles and videos and timely posts created daily from a team of highly talented writers, comedians and Cracked fans. Whether through its engaging and viral articles, original video series, or up-and-coming comedy troupe showcases, Cracked keeps its audience smiling, laughing, and sharing the funny, weird, and outlandish takes on our culture. Cracked is owned and operated by Demand Media, Inc. (NYSE:DMD).

About The Webby Awards

Hailed as the “Internet’s highest honor” by The New York Times, The Webby Awards is the leading international award honoring excellence on the Internet, including Websites, Advertising & Media, Online Film & Video, Mobile Sites & Apps, and Social. Established in 1996, The Webby Awards received nearly 13,000 entries from all 50 states and over 60 countries worldwide this year. The Webby Awards is presented by the International Academy of Digital Arts and Sciences (IADAS). Sponsors and Partners of The Webby Awards include: Grey Goose, Vitamin T, Shocase, Engine Yard, Funny or Die, Code and Theory, Happy Fun Corp, Advertising Age, Internet Week New York and Guardian News and Media.

Source: Demand Media, Inc.

Media Contact:

Demand Media

David Glaubke, 310-917-6490

Vice President, Corporate Communications


Investor Contact:

For Demand Media:

Malindi Davies