Partnership is Designed to Raise Awareness for Pet Adoption and
Provide Pet Parent Resources
SANTA MONICA, Calif.--(BUSINESS WIRE)--Popular pets site, Cuteness.com (Cuteness), today announced it has
identified Best Friends Animal Society, a leading national animal
welfare organization dedicated to ending the killing of dogs and cats in
America's shelters, as its first-ever charitable partner. Cuteness will
work with Best Friends to create original content to help drive
attention and bring awareness to the organization’s “Save Them All”
campaign, as well as provide ongoing support to key Best Friends’
initiatives including Strut Your Mutt, Super Adoption events, and the
Best Friends National Conference.
“As the Place for Pet People, our goal at Cuteness is to provide pet
parents with information and resources that lead to happier and
healthier lives for their pets,” said Jason Lepore, General Manager of
Cuteness. “Our charitable partnership with Best Friends Animal Society
enables us to further raise awareness on adoptions, save lives and
spread love to animals in need.”
“Best Friends is thrilled to partner with a site that has the reach and
reputation of Cuteness,” said Eric Rayvid, Director of Public Relations,
Best Friends Animal Society. “This will bring us closer to achieving our
goal to make the country no kill by 2025 when we will truly Save Them
All.”
As the #5 pets site per comScore*, Cuteness has an audience of over 3M
unique monthly visitors and a loyal social media community of over 1M
followers across Facebook and Instagram.
About Cuteness:
Cuteness is the #5 pets site (via comScore*, among ad-supported sites),
featuring health and training tips, pet-friendly DIY projects, and
inspiring pet stories from around the world. With its daily editorial
content and active social media community, Cuteness is the go-to hub for
pet parents.
For more information, visit www.cuteness.com
and engage with us on Facebook,
and Instagram.
About Best Friends:
Best Friends Animal Society is a leading national animal welfare
organization dedicated to ending the killing of dogs and cats in
America's shelters. In addition to running lifesaving programs in
partnership with more than 2,100 animal welfare groups across the
country, Best Friends has regional centers in New York City, Los
Angeles, Atlanta and Salt Lake City, and operates the nation's largest
no-kill sanctuary for companion animals. Founded in 1984, Best Friends
has helped reduce the number of animals killed in shelters nationwide
from 17 million per year to about 1.5 million. Determined to get that
number to zero by the year 2025, Best Friends and its nationwide network
of members and partners are working to Save Them All®.
To become a fan of Best Friends on Facebook, go to Facebook.com/bestfriendsanimalsociety.
Follow Best Friends on Twitter (@BestFriends) and Instagram
(@BestFriendsAnimalSociety).
* Rankings based on December 2017 comScore among ad-supported sites